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Market Planning

Take Control in This Challenging Market Economy

Truven Health's planning solutions can help you identify prospects for growth in this challenging market economy.

Their suite of solutions enables strategic planners to quickly analyze available public and private inpatient, outpatient, and emergency room competitor data. Truven Health is the industry's leading provider of trusted and unbiased health care information, analytic tools, and benchmarks.

In all this data, there are leading indicators, anomalies and outliers that call for action to improve revenue integrity, cash flow, and bad debt performance.

Currently, the suite of solutions includes:

  • Market Expert
  • The Market Planner® Plus
  • MarketDiscovery® Planning


Truven Health planning solutions can help your team make decisions and create a strategic plan that supports the financial health of your organization and the health of your community.

Prepare your organization for the evolving health care environment. To arrange for a discussion about your market with a Truven Health solution specialist, please contact Truven Health's Russell Fankhauser at (615) 457-1999.

Download the brochure for additional information or contact HAP's Daneen Schroder.

Submit a session proposal by November 1 and you may have the opportunity to share your knowledge, insight, and expertise with more than 500 of your peers. Next year’s client conference will take place May 14 – 17, 2018, in San Diego, CA.

The Watson Health Advantage Conference is an opportunity to be part of an exclusive gathering of healthcare industry professionals who are working every day to improve the quality, effectiveness, and affordability of healthcare. More than 500 attendees share best practices, network with peers, and learn from emerging and established thought leaders.


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